If you spent years building other people’s brands with a “growth at all costs” mindset and now want to channel your creativity and skills into a business that’s a home for your creative ambition and financial success then welcome <3 you’re in the right place.

I’m Matilda Lucy; strategist, startup advisor, marketing leader and one person business owner based in London.

I’ve spent 10+ years growing startup and scaleup businesses; launching into new markets, driving millions of app downloads, and building brands from scratch to acquisition.

After several years of running my own consultancy, the ubiquitous goal of “more” stopped making sense to me, especially, for one person businesses like mine.

We have the freedom to design a business, and therefor a life, that is creatively fulfilling and financially rewarding. But working out what that looks like easily falls to the bottom of the to-do list. You end up questioning whether you even have a business or are “just” a freelancer.

I am here to tell you, you are a one person business owner, and you get to design exactly how you want your business world to look, feel, and grow.

Expect systemic critiques, creative confidence boosts, and practical strategies for growing your business in your own weird and wonderful way 🌀.

Free subscribers get:

Essays and frameworks on how to grow your creative one-person business today.

Paid subscribers get:

Essays and frameworks on how to grow your creative one-person business today.

BTS on growing my own creative one person business alongside self employed maternity leave.

Early access to my group cohort and IRL meetups