Broken Growth

Hi! I’m Matilda Lucy, a London-based digital strategist supporting businesses to grow sustainably beyond social media. If you’re interested in working together on your 2025 growth and marketing strategy check out my website or book in an intro call.

Hey I’m Matilda Lucy, a London-based Digital Strategist and writer of Broken Growth. I've recently launched a new audit that I'm shouting about from the rooftops because I'm obsessed with how it helps you break free from feeling reliant on socials; the

Hi! I’m Matilda Lucy, a London-based digital strategist supporting indie businesses and startups to grow sustainably beyond social media. If you’re interested in working 1:1 to explore what your alternative growth ecosystem could look like, check out the

This week’s Growing XYZ interview is with founder turned startup advisor Kel Rakowski, one of the brilliant people I’ve connected with this year on Substack.

This post is part of the interview series Growing XYZ in which we hear from industry leaders growing businesses in ways that don't conform to traditional capitalist and patriarchal blueprints.

This is the first post from Broken Growth’s new series, Growing XYZ, in which we’ll get to know industry leaders choosing to grow businesses in ways that don't conform to traditional capitalist and patriarchal blueprints.